National Summer Learning Association Teams with Clear Channel Outdoor to Help America’s Youth Tap into the Power of Summer Learning
Joint Nationwide Digital Billboard Campaign Directs Families to Vital Summer Programs and Resources to Keep Their Kids Learning, Engaged and Thriving
For Release: June 6, 2022
New York, New York – To expand summer learning opportunities for young students and help parents prevent the “summer slide,” the National Summer Learning Association (NSLA), the nation’s only organization dedicated solely to ensuring accessible learning opportunities for children, has partnered with Clear Channel Outdoor Americas (CCOA) (NYSE: CCO) to launch a nationwide digital billboard campaign that aims to connect kids with high-quality summer programs in their communities, while reigniting their joy of learning. Click here to watch our digital billboard in Time Square.
With parents and caregivers in the midst of summer planning for their children, the campaign will feature a message that drives to DiscoverSummer.org – an online destination by the NSLA, developed in response to COVID-19, where families can discover affordable local summer programs, meals, parent tips and a sea of resources to keep kids learning, safe and healthy. The website lists nearly 30,000 local programs in 4,000 communities in all 50 states across the U.S.
“Summer learning programs have always been important for our students but in the last couple of years, they have become essential. Quality summer learning and enrichment programsare key to recovering from the pandemic,” said U.S. Secretary of Education Miguel Cardona. “These programs are crucial for parents and caregivers. I’m grateful to NSLA and their partners for providing DiscoverSummer.org as a great resource for families to navigate their options.”